Lucas Morelli
Production Engineer
Lucas specializes in digital track production. His styles and abilities are wide in scope but razor-sharp in execution. Being a musician himself gives him an advantage when programming music for his clients. His diversity spans from Electronica, Rap/Hip-Hop, Pop, Rock, Metal, and Industrial.
Bio
Lucas found his passion for music at an early age. He had already made his mark in the local music scene by high school, playing drums in several bands with his friends. His passion for music inspired a fascination for recording and digital music production.
Lucas attended Broward College and earned his degree in Music Technology. He then spent several years working out of a studio in his garage to cut his teeth as a real-world engineer-producer and honed his music production talent.
Eventually, Lucas enlisted his skills at Power Station Studios and quickly became one of the go-to engineers for digital production. To date, Lucas regularly works with top-level major label artists and independent local musicians, offering them his brand and style. He has also developed a company that produces multimedia projects for community organizations such as The Broward County Cultural Division and large brands like CashApp and Abasi-Rosborough.
Notable Work
Lucas has developed soundtracks and music for multiple high-profile CashApp promotional campaigns, including “Cash by CashApp” Clothing Release, “Games Done Quick,” a CashApp/Twitch Collaboration, and the Card Customization Promotional Campaign, to name a few. Millions of people actively review these productions over numerous digital platforms.
Lucas was a key design engineer for “Destination Sistrunk,” A not-for-profit organization in South Florida focusing on historical preservation and artistic development. Lucas’s work included installing a massive live venue with custom interactive multimedia, sound, lighting, stage layout, truss support, digital networking, and wiring.
Building and developing an artist brand with original music is Lucas’ strength. He has worked on several projects to create promotional materials to support and earn the respect of the South Florida electronic music community. His work has positively influenced notable artists within the electronic music scene, such as Suzi Analogue, PaperWater, and Rozet.
Lucas has performed events and parties around the South Florida area and became a recognized name in the Miami dance music scene. He focused on Industrial, Techno, and Drum & Bass styles. He has often collaborated with many other Miami-based DJs playing the biggest clubs in Miami, such as The Ground, Boombox, and more.
Along with his business partner, Lucas owns and operates Arc Labs Media, a media company based out of South Florida that provides live-event production, sound design, media development, and brand activation for companies and organizations in the South Florida area. Some of their recent client lists include Westside Gazette, Dickey Inc, Black Orchid Foundation, ArtPrevails, SongFest Project, and more have turned to Arc Labs Media for their expertise.
